Guest article: No rival to the SMS text exists in the market today. Darren Daw Managing Director, Txtlocal

Entities Mentioned

• SMS

1. SMS is the obvious �lowest common denominator� mobile marketing solution... yet critics still talk about apps and website and vouchers! SMS WORKS... it is simple, it works on all handsets and if opt-in, targeted and personalised gets a staggering response. We have case studies showing in excess of 50% response rates. (Read Full Article)

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