Email and SMS not ready for extinction

Entities Mentioned

• Facebook
• Mobile Marketing Association
• Twitter

1. The advent of new communication tools like Facebook and Twitter, combined with the digital era information overload has led to some commentators predicting the death of sender-controlled communications. According to them applications like email and SMS will soon become extinct as consumers opt for more control over the information they receive. But according to Piet Streicher, MD of BulkSMS.com �traditional� digital communication mediums will not be replaced by social media. (Read Full Article)

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