Mobile Messaging 2.0 » Global Messaging Podcast Interview: Mike Grenville, 160characters: a hosted discussion on mobile messaging, devices, and user practices and trends

Global Messaging Podcast Interview: Mike Grenville, 160characters

by Ewan Spence

June 11, 2007 at 9:15 am · Filed under Events + Conferences, Global Messaging 2007, Podcasts

Mike Grenville is part of 160Characters (www.160characters.org), the SMS and Messaging Association. In this interview, Mike gives a great overview of the changes in mobile messaging over the years, and where he thinks things could be improved. 160characters also hosted the 4th Annual Mobile Messaging Awards at Global Messaging 2007, and Mike takes us through the winners of the awards as well in another podcast from Monaco.

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Global Messaging Congress Award

Airwide's AirGate platform has been shortlisted for the Global Messaging Congress Award at this year's event! The category: "messaging infrastructure or platform,” which is "awarded to the product that has enhanced the existing messaging network by providing greater capacity, security, reliability or adds an additional application." Find out more here and wish us luck!

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Commentary from Airwide CEO Kevin Wood on Telecom TV
Worldwide, mobile operators are struggling to maintain their current ARPU levels as competition drives ever-lower pricing for voice minutes and text messaging plans. At the same time, operators are trying to determine what is the secret to developing the next generation of applications and services that enable them to attract new customers, reduce churn and to get more value from their existing customers.

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Predicting the future is the art of seeing the present logically extended. Given the degree of interdependency -- and invested capital -- among the key players in the value chain, changes in the industry will likely be evolutionary rather than revolutionary.

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Global Messaging Conference, Monaco

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